First Endurance has been working with the best endurance athletes in the world since 2002. These athletes make their living by pushing their bodies to the limit and are an inspiration to endurance athletes in all levels of their sports. They chose to work with First Endurance because they understand the dramatic effect nutrition and supplementation can have on performance. First Endurance relies on their input and feedback when developing products. It’s easy for a company to say it listens to its athletes, it’s another thing to include them in the development process-First Endurance really does.