New First Endurance Cycling Kit Now Available

New First Endurance Cycling Kit Now Available

New First Endurance Cycling Kit Now Available Facebook Twitter LinkedIn Like We’ve had tons of requests over the years for First Endurance riding gear, and we made it happen! We worked with Giordana to make  jerseys, bibs, vests, arm and leg warmers, and gloves in...
Multivitamins and Immune Health – Why?

Multivitamins and Immune Health – Why?

Multivitamins and Immune Health – Why? Facebook Twitter LinkedIn Like At this point in time, everyone is very concerned (or should be) about their immune system health. The usual admonishments about eating right, exercising right and getting enough sleep are dependent...
How to Fuel For Success on HOT Days

How to Fuel For Success on HOT Days

How to Fuel For Success on HOT Days Facebook Twitter LinkedIn Like 2 Updated for 2020 Training and racing in cold weather are entirely different than training and racing in the heat.  Strange things happen in hot conditions;  some athletes thrive while others fall...
Ultramarathons & Ketones – The Experts Speak

Ultramarathons & Ketones – The Experts Speak

Ultramarathons & Ketones – The Experts Speak Facebook Twitter 1 LinkedIn 2 Like 4 Q: A lot of pros are using ketone esters. Do they really work? A: Not as well as one would think. Here’s why: This blog will rely on several new reviews by the academic...
Galvanize Your Training with Zinc

Galvanize Your Training with Zinc

Zinc is a trace element and an essential component of good nutrition.  Many of us have seen zinc when it is used to coat steel to protect against corrosion—like that old trash can where Oscar the Grouch lives. Zinc works as a co-factor and is required to facilitate...