First Endurance Partners With Rally Cycling Team Riders to use entire range of products from supplements to hydration mix Facebook Twitter LinkedIn Like We couldn’t be more excited to announce our 3-year partnership with Rally Cycling! We’re looking forward to fueling...
Ultimate Pain Caves Facebook Twitter LinkedIn Like We were curious how all of you bad-ass athletes were beating the winter blues, so we ran our first ever Ultimate Pain Cave contest on Instagram. The entries did not disappoint. From an undisclosed bunker in the Middle...
Debunking The Myth: Sports Drinks Claim To Hydrate Better Than Water Facebook Twitter LinkedIn Like This is an extended A for a Q&A in response to a tendency for some hydration mix companies to make spurious claims about how their products hydrate faster than or...
PharmaGABA®: Unparalleled Innovation for Unparalleled Performance Facebook Twitter LinkedIn Like Q : First Endurance has added an ingredient called PharmaGABA® to EFS-PRO. Why? What does it do for me? A: Research shows the brain plays a significant role in fatigue and...
Suntheanine®- Your Secret Weapon – Part 2 Facebook Twitter LinkedIn Like 1 Summary This is the second installment in a series on the reimagined EFS and a mind-over-matter compound that makes perfect sense for maximizing your brain’s control of your exercise...
Suntheanine®- Your Secret Weapon Facebook Twitter LinkedIn Like Summary This is a first-in-series feature on the reimagined EFS, focusing on a mind-over-matter compound that makes perfect sense for maximizing your brain’s control of your exercise performance:...
Is Intermittent Fasting Good For Performance? by Luke Bucci, PhD, CCN CNS & Jeff Rocco, MD Facebook Twitter LinkedIn Like Q: I’m hearing about how changing when I eat and fast can help my performance. But fasting runs opposite of how I’ve been eating for...
Screaming Deals Starting Soon Day(s) : Hour(s) : Minute(s) : Second(s) Here’s your chance to get 50% off select products. To take advantage of this special offer, you just need to be logged in as a Rewards Member, add one or more of the promo items to your...
New First Endurance Cycling Kit Now Available Facebook Twitter LinkedIn Like 1 OFFER ENDED We’ve had tons of requests over the years for First Endurance riding gear, and we made it happen! We worked with Giordana to make jerseys, bibs, vests, arm and leg warmers, and...
Cyclic Cluster Dextrin: A Superior Carbohydrate For Endurance Facebook Twitter 3 LinkedIn Like 1 Q: First Endurance uses a carbohydrate called CCD in EFS-PRO – what are the benefits? A: CCDs are a superior carbohydrate source for endurance, here’s why… As...
