Diet & Fueling in Taper Time What to maintain – and what to change – during the lead-up to target events.INTRODUCTION The Ironman World Championships are finally going to happen and I couldn’t be more excited. I have had a fantastic build, am healthy,...
Introduction We’re often asked how Optygen and OptygenHP differ, why an athlete should choose one over the other, and if all athletes even qualify for using them. Here, we’ll describe the differences between the two formulas, discuss how to use them in...
Photo credit: Paul Nelson @trailjunkiephotosIntroduction Words like “inspiring,” “perseverance,” “overcoming,” and the like get thrown around a lot in endurance athletics, but – for some athletes – they aren’t just stoke-bro hyperbole. Tommy “Rivs”...
ACTIVATING CURCUMIN How the curcumin in HALO’s patented formula benefits endurance athletesINTRODUCTION In this third and final installment on curcumin in HALO, Dr. Bucci breaks down the effects the compound has on exercising bodies by explaining how...
Beta Glucan, MultiV-PRO, & Immune System Support for Endurance Athletes Beta glucans are naturally occurring polysaccharides of D-glucose monomers linked by beta-glycosidic bonds. They serve as structural components of cell walls and energy stores...
You're probably all wondering who ended up winning the First Endurance Sponsorship Contest. His name is Aidan Mouellic and he got 1497 votes for his entry. For submitting the entry that got the most votes, Aidan won a year-supply of First Endurance that's worth over...
1st Endurance is heading to the Tour de France from Saturday July 18th through Sunday July 26th. We'll be riding through the Alps and will connect with our sponsored teams Astana and Columbia-HTC. On Sunday following the Champs Elysees, we will attend the...
Universal Sports, First Endurance, Mellow Johnny's and a number of other companies have teamed up for a 'Watch & Win' contest. The full prize list and details are here: http://www.universalsports.com/ViewArticle.dbml?DB_OEM_ID=23000&ATCLID=3738676 Two Ways...
Cycling Utah recently did an in-depth interview with First Endurance to discuss the company history, philosophy, challenges, successes and much, much more. Check it out here: View Article
