Start Your Engines

Start Your Engines

For years, First Endurance had PreRace in capsule and powder form. The formula was well-loved, but advancements in sports nutrition research opened new vistas for using a streamlined new formula with each ingredient clinically studied for performance benefits.

The new PreRace provides multiple, complementary benefits for long-duration, intense endurance exercise and recovery, pushing every crucial button for mental and physical performance. As always, we’re not just guessing or puffing a product up with marketing hyperbole – the formula is built on a comprehensive review of scientific literature, clinical research, and our know-how from real-life field testing.

June 16, 2022
PharmaGABA®: Unparalleled Innovation for Unparalleled Performance

PharmaGABA®: Unparalleled Innovation for Unparalleled Performance

Research shows the brain plays a significant role in fatigue and exercise tolerance. Our latest formulations of EFS and EFS-PRO expand the focus beyond simply supporting your body to buttressing up mental toughness—often the final hurdle an athlete has to overcome whether they’re training alone or competing.

May 31, 2022
Diet & Fueling in Taper Time

Diet & Fueling in Taper Time

By Matt Hanson, EdD

The Ironman World Championships are finally going to happen and I couldn’t be more excited. I have had a fantastic build, am healthy, and eager to toe the line – It is officially taper time.

I’ve been asked quite a few times recently by the athletes I coach about how they should change their diet when they are leading into a high priority race, so I thought I’d throw a few of my thoughts on the matter together since I’m sure others have similar questions.

April 28, 2022
Tommy Rivs x First Endurance

Tommy Rivs x First Endurance

Words like “inspiring,” “perseverance,” “overcoming,” and the like get thrown around a lot in endurance athletics, but – for some athletes – they aren’t just stoke-bro hyperbole. Tommy “Rivs” Puzey is one of those athletes, and we’re unironically and very sincerely stoked to announce a partnership with him.

April 07, 2022
Proving Curcumin

Proving Curcumin

Due to its antioxidant and anti-inflammatory actions, Curcumin has long promised stunningly powerful effects against all sorts of maladies; however, popular messaging about curcumin is often imprecise at best or misleading at worst, contributing to a sense of illegitimacy about curcumin’s potential benefits. This is the first in a series of blog posts to address misconceptions by showing the research behind our use of curcumin, explaining the significance of HALO’s formula for curcumin’s operation, and exploring how curcumin works in the body.

February 10, 2022
Solving Curcumin

Solving Curcumin

The technology that makes curcumin viable and effective in human bodies didn’t exist. So First Endurance developed it.

February 09, 2022
Activating Curcumin

Activating Curcumin

In this third and final installment on curcumin in HALO, Dr. Bucci breaks down the effects the compound has on exercising bodies by explaining how curcumin does what it does for athletes – and why it’s important.

February 08, 2022
First Endurance x Best Buddies

First Endurance x Best Buddies

We’re pleased to announce that First Endurance is providing nutrition and supplement support for Best Buddies Racing. Given our longstanding relationship with many of the team’s riders – including Daniel Estevez and Rubén Companioni – the move makes professional sense. It also doesn’t hurt that Best Buddies International, the team’s title sponsor, is a great organization to support.

February 03, 2022
How Your Biggest Gains Can Be Found In The Off Season

How Your Biggest Gains Can Be Found In The Off Season

By Matt Hanson, EdD

As a coach, I’ve noticed a trend that goes on repeat year after year. Athletes tend to reach out 4-5 months prior to their first big race of the season and continue working with the coach through the fall when their final race is complete, but then they disconnect for the winter months. While I certainly understand the need to check out from the daily grind for a period of time at the end of the season, I really think this is a difficult approach to take if you are looking for the best possible performance.

December 10, 2021
Drinking in the “Off” Season

Drinking in the “Off” Season

By Burke Swindlehurst

If you’re looking for some insightful tips to keep the pounds off during the Holidays, I’m going to stop you right here, because this isn’t going to be that sort of article. I’m not a nutrition expert, and I’ve never played one on TV. If anything, I’ve always just been more of an amateur philosopher, so if that’s your jam, then read-on…

November 11, 2021
How Senactiv® Allows You To Train Hard & Recover Harder

How Senactiv® Allows You To Train Hard & Recover Harder

Senactiv® has been carefully designed and clinically studied to improve exercise recovery and thus, performance. It speeds up normal muscle repair processes after strenuous exercise and improves exercise capacity by increasing muscle energy (ATP) production. Let’s do a little digging into what Senactiv® actually is and how it produces these effects.

October 21, 2021
Dehydration & Muscle Cramps

Dehydration & Muscle Cramps

The most common complaint fielded at First Endurance about endurance training is cramping, known officially in scientific literature as Exercise-Associated Muscle Cramping (EAMC). 

In this blog installment, Dr. Bucci explains how First Endurance products use the latest scientific research and a refusal to accept axioms in product formulation in order to actually prevent dehydration cramps, not just treat them once they occur.

October 19, 2021