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Matt Hanson holds the record for the fastest full-distance IRONMAN event (7:39:25) where he also clocked the fastest ever marathon off the bike with a 2:34.

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“Proving there was a market for high-end nutritional supplements for distance freaks, First Endurance has found success in becoming the Ferrari of sports-supplement companies.”

“First Endurance produces supplements that deliver on their promise, thanks to clinically proven dosages of endurance boosting ingredients.”

“I have to really give high marks to First Endurance. The research into their products is extensive and based first on science rather than marketing.”

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We understand the dedication and sacrifice that’s necessary to push yourself to the limit –and then past it.

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“The electrolyte content of EFS-PRO is industry-leading, with an emphasis on replenishing nearly all of the sodium lost through sweat.”

“THE ELECTROLYTE KING…EFS-PRO adds up to 10 times what some other leading mixes provide.”

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We provide the ultimate endurance sports nutrition supplements by integrating the latest clinical research with input from the best cyclists, runners and triathletes in the world.

CYCLING

“With First Endurance, I can train & race really hard and get up and do it again the next day.”

-Tina Pic
6x US Criterium champion

TRIATHLON

“I’m able to train and race better with First Endurance.”

-Matt Hanson
America’s Fastest IRONMAN

RUNNING

“I can rebound fast enough to make every run a strong one.”

-Karl Meltzer
Winningest Ultra runner in history (38 Victories)